Service · Flagship

Catalog Ops

A weak listing is a tax on everything else you do. We rebuild the foundation, titles, bullets, A+ Content, images, variations, and Brand Registry, so your ads have something worth sending traffic to. Catalog is the substrate everything else runs on.

● $385M+ under mgmt ● 65+ brand partners ● 4-yr avg tenure
● Catalog ops

Listings that convert, catalog that scales, brand that’s actually protected.

We own the entire catalog stack — listing copy, imagery, A+ Content, Brand Store, variation families, Brand Registry, and IP enforcement. Every change is tested at the SKU level. Wins become category templates. Underperformers get re-cut, not abandoned.

📝

Listing optimization

Titles, bullets, and backend keywords rewritten for conversion and search.

  • Title hierarchy by category and intent
  • Bullet structure (benefit, then feature, then proof)
  • Backend search terms (250 chars max, no waste)
  • Mobile-first formatting
📐

A+ Content & Premium A+

Every level of A+ Brand Registry has unlocked.

  • Standard A+ (5 modules + comparison chart)
  • Premium A+ (hover hotspots, video, expanded comparison)
  • Module copy written for conversion, not word-count
  • Mobile + desktop QA before submission
🏬

Brand Store builds

From wireframe to deployed pages. We design and we publish.

  • Sitemap and IA based on your catalog
  • Hero, sub-page, and shoppable modules
  • Sponsored Brand video for store traffic
  • Asset upload, QA, and post-launch analytics
🧬

Variation families

Parent-child structure that doesn’t split your reviews or ad spend.

  • Parent-child architecture per category
  • Variation theme cleanup (color/size/scent)
  • Review and rating consolidation
  • Search-term consolidation across variants
🔬

Catalog audit

Full diagnostic on every ASIN before we touch one.

  • Image compliance and main-image policy
  • Title byte-count and keyword coverage
  • A+ Content gap by SKU
  • Suppressed/stranded ASIN recovery list
🛡️

Brand Registry & IP

Brand Registry enrollment + active IP enforcement.

  • Brand Registry 2.0 enrollment + maintenance
  • Project Zero, Transparency, IP Accelerator
  • Counterfeit and hijack takedowns
  • Trademark / patent infringement workflows
🌐

Multi-marketplace catalog

Cross-channel catalog with a single source of truth.

  • Amazon (Seller + Vendor Central)
  • Walmart Marketplace + Walmart Connect
  • TikTok Shop catalog ingestion
  • Chewy 1P + 3P listing builds
🔄

Catalog migrations

Vendor-to-Seller, marketplace launches, and acquisition catalog merges.

  • V2S migrations with zero review loss
  • New-channel launches (carton spec, item setup)
  • M&A catalog merges
  • Brand-handover documentation
🔠

Search-term optimization

Keyword research that maps actual demand to your catalog.

  • Helium 10 + Cerebro + Smartscout
  • Search-volume + conversion-rate mapping
  • Long-tail and seasonal coverage
  • Branded search-defense terms
🗂️

Browse node mapping

Right category tree = better organic ranking + sponsored eligibility.

  • Browse node audit per ASIN
  • Category placement disputes
  • Cross-category opportunity (gift sets)
  • Category-page placement strategy
⚖️

Compliance review

Claim, regulatory, and platform-policy review before listings ship.

  • FDA / CPSC / FTC claim review
  • Hazmat and ORM-D classification
  • Restricted-category gating
  • Trademark and trade-dress alignment
📈

Performance monitoring

Per-SKU conversion + search-rank tracking after every change.

  • Before/after conversion delta tracking
  • Search-rank monitoring on top terms
  • Image-test attribution
  • Quarterly catalog scorecard
● How we work

Operator-led, transparent, accountable.

Audit

Per-ASIN audit of titles, bullets, images, A+, variation structure, browse nodes, and compliance gaps. Output is a numbered fix list.

Rebuild

Listings rewritten in batches. Imagery and A+ Content produced by the in-house creative team. Brand Store wireframed and deployed.

Protect

Brand Registry locked down. IP enforcement workflows running. Unauthorized sellers chased; counterfeits taken down.

Measure

Per-SKU conversion delta tracked. Wins promoted to category templates. Underperformers re-cut, not blamed.

Our listings were technically compliant but commercially dead. Clearsight rewrote 340 ASINs with real buyer language, upgraded every image, and built A+ Content that converts. Search rank followed within 60 days.

Brandon T. · Head of Marketplace · Housewares

Pick the scope. We own the number.

Audit

Custom quote scoped before signature

Full-stack diagnostic of account, media, catalog, and margin.

  • 30-day engagement
  • Account + media audit
  • Catalog + buy-box review
What’s included
  • 90-day plan with owners
Talk to us

Distribution

Custom quote

Private-label distribution, retail rollout, and channel expansion.

  • Channel strategy
  • Distribution network
  • Retail + DTC expansion
What’s included
  • Custom P&L structure
Talk to us

Stop shopping agencies. Hire the operators.