The 1P-to-3P margin math nobody shows you.
A working spreadsheet and the 18 line-items that decide whether Vendor-to-Seller recovers 8 points of margin — or costs you 4.
Every piece here was written by a partner or senior operator, published once, edited by another. If you want the full argument, the spreadsheet, the benchmarks — it’s free below.
A working spreadsheet and the 18 line-items that decide whether Vendor-to-Seller recovers 8 points of margin — or costs you 4.
Amazon private-label took 4.7 share points from branded CPG in Q1 2026. Coffee, snacks, and beverage…
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Cordless drill top-10 concentration dropped to 52.4% in Q1 2026, down 410 bps. Use-case-modifier queries grew…
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Amazon suppressed 14.7% of health and beauty ASINs in H1 2026. Here is the suppression rate…
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Hardware loses share to Amazon Basics 2.3x faster than home goods. Here’s the 5-step defense framework…
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73% of health A+ modules we audited in Q1 2026 leak Cosmo signal. Here is the…
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Q2 2026 outdoor on Amazon: cooking and shade gain share, classic camp loses 220 bps. The…
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Most outdoor brands still use 2020-2022 as their baseline. That’s the wrong reference window. The right…
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GMV Max looks like the simplest way for an Amazon brand to test TikTok Shop. The…
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Migrating from FBA to a 3PL-backed FBM model is a real economic option in 2026, …
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DSP makes sense for the brand that’s hit the ceiling on Sponsored Products and Sponsored Brands.…
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Chewy is the most-asked-about third channel for pet brands. The math works under specific conditions and…
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FDA-restricted claim enforcement on Amazon shifted in 2026. Suppressions are faster, the language patterns flagged are…
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The content Clearsight puts out is the most honest, practical marketplace education I’ve found. They write like people who actually run accounts — not like people trying to sell a course.